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Rocosa in 25 Words

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It starts with dirt.

ROCOSA transforms common earth into a valuable, competitive, ecological building product that meets growing worldwide demand.

We turn dirt into profit.

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A Typical Rocosa Block

What exactly is a ROCOSA block?

The technical definition would be: a non-fired clay masonary block, comprised of earth composite stabilized by mechanical force to a greater extent than a sun-dried brick.

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Stone From Earth
ROCOSA manufactures a unique building material from the world’s most abundant natural resource: earth.

Using only common clay, sand and soil that can be found at a building site, we create the ROCOSA block: a dimensionally uniform, rock-solid brick or paver with a perfectly flat bedding surface. We can manufacture ROCOSA blocks at speeds of up to 6 per minute.
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Rocosa Block Manufacture
Earth is placed inside the machine using a conveyor or front-end loader. Once inside the chamber, the earth is subjected to hyper compression, which causes a high degree of molecular cohesion, sufficient enough to ensure a very high tensile strength.
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An Ancient Material Revitalized by Technology
Earth construction is not new. Simple soil has been man’s staple building material for 10,000 years. Half the world’s population currently lives in structures made from earth. Earth is a superior material to concrete or brick. It is the most abundant resource on the planet. But it has been largely ignored by the modern construction industry - primarily because traditional earth blocks take up to four weeks to cure.
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The Advantage
ROCOSA is founded on Just-In-Time principles. That means:

  • No overproduction.
  • No unnecessary inventory.
  • No defective product.
  • Immediate repair to worn and damaged product.
  • No transport.
  • No waiting.
  • Just-In-Time companies succeed because customers can get what they want, when they want it.
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Build Right, Build Just in Time

The ROCOSA concept is simple and compelling: to apply a proven, powerful, modern business idea to an ancient manufacturing process.

Just-In-Time is a contemporary manufacturing philosophy that sets an objective: produce the necessary units, in the necessary quantities at the necessary time with the required quality.

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As The World Builds, So Does Rocosa

ROCOSA’s future is local, national and global. Wherever people build, we can produce blocks faster and on site. The only conditions we require are the available earth on site and a track or roadway to haul in our compact machinery, which you can pull behind a vehicle like you would a 16 ft boat.

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One Block at a Time
ROCOSA’s global potential is vast. We will focus on these immediate opportunities that have been confirmed within our first 9 months of existence as a Canadian company.
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The Opportunity: North America

In 2005, ROCOSA will complete a pilot project for the major resort developer, Stone Bridge, a 20 condominium development in Canmore, Alberta. We will manufacture approximately 25,000 ROCOSA blocks for the construction of roads, patios and retaining walls.

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The Opportunity: Latin America

In cooperation with one of its developers, ROCOSA has secured its first contract to develop up to six lots using ROCOSA technology, building the superstructures for villas that will retail for approximately US $200,000 each.

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The Company

In 1995, the principals of Terra Block Inc. approached veteran Canadian financier, Anthony Ghitter, seeking advice on capitalization. That initial meeting turned into a ten-year relationship, during which time Anthony studied, with due diligence, the Terra Block System and its markets. He became convinced of the technology’s vast untapped potential.

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Corporate Responsibility
Rocosa is committed to four areas of corporate responsibility: Environment, Community, Governance, Employee Relations.
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The People
The ROCOSA executive has extensive, proven expertise in finance, engineering technology, business management and sales. Around them, they have assembled a core team of financial, technical and marketing experts, many with deep experience in international markets. 
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